Raiders, Allegiant Stadium announce roster of founding corporate partners
The Las Vegas Raiders and Allegiant Stadium have assembled a broad group of founding corporate partners, the team disclosed in a series of press releases from Feb. 28, 2019, to Feb. 3, 2023. The partners will provide sponsorship, hospitality and fan-experience services tied to the stadium and the Raiders’ operations. The list covers gaming, hospitality, beverage, finance, automotive, technology and healthcare companies. These agreements establish commercial relationships that support Allegiant Stadium and the franchise’s operations.
Beverage relationships among the founding partners include Modelo and Woodbridge by Robert Mondavi, named the official cerveza and wine partners on Aug. 24, 2020. Molson Coors was announced on July 1, 2020, as an official beer partner and as the official domestic beer, as well as an official craft beer and hard seltzer partner. Reyes Coca-Cola Bottling became the official soft drink partner on Sept. 18, 2019. These partners are positioned to supply beverages and related fan experiences at the stadium.
Gaming and hospitality companies feature prominently on the list. Boyd Gaming was named the Official and Exclusive Local Casinos of the Raiders and Allegiant Stadium on Feb. 3, 2023, representing its 10 Las Vegas Valley casinos. Wynn Resorts announced on May 11, 2021, that the Wynn Field Club nightlife experience will debut in the stadium end zone and that it will have access to special events and behind-the-scenes experiences. MGM Resorts joined as an Official Gaming Partner and founding partner on Jan. 23, 2020, and San Manuel Casino was announced as a founding partner on Oct. 14, 2019. Financial and technology partners include Credit One Bank as the official credit card and a founding partner on Aug. 27, 2019, America First Credit Union in an exclusive partnership announced on Aug. 14, 2019, and Twitch in a content and engagement partnership announced on Sept. 9, 2019.
Other founding partners address stadium operations, naming rights and automotive needs. Cox was announced on Feb. 28, 2019, as a founding partner and the official Wi-Fi and internet provider, charged with powering the connected fan experience. Desert Ford Dealers became the official automotive partner on Nov. 6, 2019. The Raiders announced on Dec. 3, 2019, that Intermountain Healthcare holds naming rights to the Raiders’ performance center and corporate headquarters. The franchise also formalized Allegiant’s stadium naming-rights agreement on Aug. 5, 2019.
NFL Sports Blog Take
The Raiders’ roster of founding partners reflects a strategy to align commercial ties with Las Vegas’s core industries, emphasizing gaming, hospitality, beverage and digital platforms. The combination of official beverage and gaming partners, financial and technology sponsors, and Cox’s role in stadium connectivity underlines the franchise’s focus on integrated fan experiences and corporate hospitality. These foundational agreements create a commercial and service framework that the organization can build on as it activates sponsorships and fan-facing initiatives.